Stuttgart Stance: The Porsches Of Ultrace

If you think back a decade or so, not many people – or at least hardly anyone in the younger enthusiast generation – were looking at Porsche 964s or 993s in the same way they do now. An air-cooled 911 just wasn’t an uber-desirable commodity at that time.

But then something changed.


Perhaps this newfound appreciation for air-cooled 911s started organically, but at some point, Porsche’s marketing efforts switched to young, creative folks with inspiring mindsets. Around this same time, Magnus Walker became unofficially synonymous with the brand.


And then came the hype. BMW was always the ‘Art Car’, but with the works of Daniel Arsham, Ornamental Conifer, Benedict Radcliffe, Paul Smith and others, it’s definitely Porsche these days. Builders and tuners like Rod Emory, Magnus Walker, Akira Nakai, Singer and so many more have made their name exclusively with Porsche. And magazines like 000 and Curves to name a couple, dedicate their pages exclusively to the Stuttgart company.


Such a PR machine, if not fully controlled is at least aided and steered in the right direction. So who is this genius mastermind at Porsche?

I don’t know, but what I feel for the Porsche brand is special. This feeling was present at Ultrace 2021 in Wrocław, Poland a few weekend’s back, but I also see it in countless authentic stories from real Porsche owners all over the world.


Ultrace was another of many intersections between old school Porsche enthusiasts, young creative minds and a racing heritage.


The new 935 parked alongside the legendary 917 was a great reminder of why Porsche has one of the most precious DNAs in the car world.


With all its curves, angles and design details, I’ve well and truly fallen in love with the new 935. Now I hope to see one on a track somewhere.


It’s comforting that the Porsche 911 wasn’t invented in a day, but rather fine-tuned again and again for more than half a century. What’s truly inspiring is that Porsche embraces the modifications that younger 911 owners do with their cars, understanding that it’s still one community sharing similar beliefs in art, fashion and car culture.

Vladimir Ljadov
Instagram: wheelsbywovka



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Incredible pics! Porsches are it! Those older aircooled cars look so nice when they're done right. It's either Ferrari or Porsche. I'm German for life! GT3 is my next ride. Might get a Porsche tattoo. "I only drive German cars."


and I love seeing VW on Porsche rims!


I think you can trace the inspiration for these sorts of air cooled Porche builds back to the air cooled VW scene from ten years ago.

Slammed, period detailed, super clean high level builds were appearing a while back and personally I think this is an evolution from that.

Despite the prices of air cooled Porches now, before the price surge I think ironically the air cooled 911's were probably more available than early beetles and buses (not to mention the more obscure air cooled dubs like the razor back ghia, brazilia, fridolin, country buggy etc) to source as a base for this type of build. And importantly the Porches are more likely to be complete and looked after, and not rusted out and missing half of its bits like so many VW builds start out as.


Yes, it does feel like the move from VW to Porsche was quite natural!


All of them are clean as usual


clean as f* even ))